Tag Archives: gold eyeshadow

Trends in Makeup: Golden Eyeshadow and How to Apply It

Make a luxe statement as you walk into your business meeting or while arriving at a dinner with a colleague. Rich, shimmering shades of gold is the ideal way to achieve a ‘goddess’ effect with a sun-kissed twist. This look has been rocked on the runways and by the biggest celebs. Nicole Richie followed this very of-the-moment trend recently at Fashion Week where she hosted the 10th Annual Style Awards. According to Cosmopolitan, she wore her gorgeous eye makeup with a straight, sleek bob with terracotta bronzer and nude lips. Anyone can wear gold eye shadow. The trick is selecting a warm shade of color that will complement your skin tone.

Choose a Shade

From super sunny to smoky and subtle, golden eyeshadow shades can take on a multitude of looks. It works well for a lively daytime or a sultry evening look and is a warm option for holidays and parties. Choose a shade that will blend well with your eyes and skin tone for the best results. Dark metallic shades, such as a golden bronze, can flatter women with ebony or olive skin tones. Fair skinned women should opt for paler shades of gold with yellow undertones.

Enhance the look by combining your gold shadow with other colors. Gold eyeshadow works well with your basic black smoky eyes for a dramatic nighttime look. Darker bronze hues should be applied in the creases, while lighter shades should become more translucent as they reach the brow bone for proper highlighting. Eyeliner should be neutral for a soft daytime look. Using various forms of eyeshadow such as powder, cream or gel can also create different looks. Refinery29 suggests using a cream liner instead of a pencil when lining your inner rims, as it will stay put longer and is more resistant to smudging and fading.

Get the Look

Begin with clean, moisturized skin which will help to adhere the makeup and make it last longer. Prime the eyelid from lash to brow with a light neutral eyeshadow or face powder. Apply a stick, cream or liquid foundation around the eyes in areas that have increased pigmentation. Blend the concealer well to even out your skin tone with your finger or blending brush. Use a dense applicator brush to apply a wash of gold eye shadow over the entire lid area, stopping at the crease.

Using a dark golden brown, copper or other complementing shade, apply color to the crease and outer edge of the lash line and blend outwards. Use a highlighter around the inner corner of the eye and under the brow bone. Complete the look by applying a subtle wash of eyeshadow with a pinkish tone over the entire eye to add an instant pop of color. For a bolder look, use black eyeliner to line your upper and lower lash line. Darken and lengthen your lashes with a coat or two of black mascara.

Use Complements

Use complementing colors on your cheeks and lips to play up your best feature – your eyes! Opt for a subtle pink cream or fuchsia powder blush on the apples of your cheeks. Lips should be kept neutral to make your eyes the main attraction. Clear gloss on the lips can be used to keep them moisturized during the day. The golden eye look doesn’t work quite as well for women who wear glasses. Really make your eyes pop by making the switch to Coastal.com contacts when rocking your golden lids. Contact lenses are also available in colored selections, allowing you to create a variety of looks using your eye color. Golden makeup enhances brown, hazel and green eyes best.

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