Summer is the prime time for Holiday and Fall Previews. It’s ironic how somehow they all seem to land on the hottest days of the year leaving us bloggers and editors going through winter coats and sweaters in sundresses and sandals. At the Fall/Holiday 2013 Preview of American Rag and barIII that was certainly the case. While American Rag has a fun California appeal that had me picking out outfits for the next Coachella festival, barIII is a bit more Upper East Side and featured some amazing statement necklaces set to hit stores in the next few months. I’m particularly excited about American Rag’s new premium denim line making its debut this fall. The fit is absolutely amazing and at around $60 a pair, also incredibly affordable. BarIII also has its share of affordable pieces. All of the jewelry is priced well under $100. Both lines are exclusive to Macy’s.
No, this isn’t my new apartment, but I really wish it was! It’s barIII’s home collection for fall.
Love the detail in this Holiday sweater by American Rag.
Getting custom nail art by Miss Pop Nails was by far the highlight of my day!
Earlier this week, I spent the evening with music and fashion insiders at American Rag’s It-Girl Launch featuring their latest brand ambassador, Lenay Dunn, the host of MTV’s 10 on Top. They served killer themed cocktails including South by Southwestern Peach, Bamboozle Sunrise, and Warped Punch. They were delicious and Lenay was super nice. Did you know she lives in Nashville and flies to New York each week to shoot her show? As Macy’s American Rag official spokesperson, Lenay will be reporting backstage from the hottest music festivals including SXSW, Bamboozle and Warped and Lollapalooza Brazil.
I strolled around W.i.P. in Soho previewing American Rag‘s Spring 2012 looks all of which were perfect to wear to any of the upcoming music festivals. I so wish I was going to SXSW this year. I know I’ll make it someday though.
Is there such a thing as a rustic socialite? Earthy chic is in with its signature shades of brown, tan, and olive green. By “Earthy Chic” I don’t mean bohemian or straight up outdoorsy, I mean fashion inspired by a simpler American life not often found in New York. As the holidays get closer, I find myself looking for fashions that seem like something I would wear while drinking hard cider in front of a burning fire while on vacation in a stylish log cabin.
The American Rag line I previewed earlier this week at a party celebrating the holiday issue of the music/style magazine, RAGGED MAG, gave me this desired log cabin feeling and reminded me of the scenic landscape in Maine. The rustic decor of The Jane Hotel couldn’t have been a better backdrop for the American Rag line. Upon entering, I almost felt that I’d been transported into a sophisticated vegetarian hunting lodge. Seeing that I abide by a strict vegetarian diet, an actual hunting lodge would not be sufficient.